Hollywood, CA

In the 1990s, Hollywood faced the effects of years of steady decline after a lack of investment in retail, office and parking space. But the nineties and early two-thousands were also a turning point for Hollywood.

The Los Angeles Community Redevelopment Agency invested in improvements to public transportation and property owners formed a Business Improvement District (BID). Additionally, the LA City Council passed an adaptive reuse ordinance in 1999 to incentivize revitalization efforts, supporting the redevelopment of vacant and under-utilized buildings. 

Hollywood Boulevard

As a result of these efforts and other community characteristics, we recognized Hollywood as a Qualified Community and leveraged the reuse ordinance to help address Hollywood’s underserved real estate needs.

Reviving a Legend

Learn more about Hollywood’s transformation story.

Over the years, our involvement in the Hollywood community has expanded.

1998-1999: Acquired three properties adjacent to the future site of the Hollywood & Highland® Center

1999: Converted a Class B office building on Hollywood Boulevard to a Class A building with full floor renovations

2004: Acquired the Hollywood & Highland® Center and made significant improvements 

2004: Acquired the Kodak Theatre (now the Dolby Theatre), home to the Academy Awards® 

2004: Acquired the Hollywood Renaissance Hotel as well as historic 7046 Hollywood Boulevard and converts it into upscale lofts

2007-2010: Continued to acquire hotels, entertainment venues and stabilized office buildings

Hollywood Capital Records

Through our many strategic acquisitions, we have attracted major office and retail tenants as well as community amenities such as a pharmacy, a gym and a grocery store, that have helped to transform Hollywood into one of the top shopping, dining and entertainment destinations for millions of local residents and tourists who visit every year.

Securities distributed by affiliate broker-dealer: CCO Capital, LLC, member: FINRA / SIPC